Low Sales Effectiveness

The 2004 Miller Heiman Sales Effectiveness Study identifies those activities considered by winning sales organizations to have the greatest impact toward improving the overall productivity and effectiveness of their selling organizations. Of the 45 different dimensions of sales effectiveness analyzed, the #1 Ranked Activity: was „The ability to place the right people in the right positions”.

Putting the right people in the right positions is overwhelmingly ranked as the number one factor considered most likely to improve overall sales force effectiveness. In fact, the ability to have the right people in the right positions is up to ten times more likely to impact sales results than other talent-related dimension of sales effectiveness analyzed, including recruitment and retention.
 
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